The house of Karl Lagerfeld has announced a tribute to its eponymous founder after he passed away in February of this year. The fashion brand will honour the designer with a global project involving some of the industry’s biggest names, who were all close with Lagerfeld.
‘The White Shirt Project’ will celebrate the designer’s legacy through one of his most beloved styles, the white shirt. Carine Roitfeld, who is heading up the project, explained that the reasoning behind the project came from something Lagerfeld used to say: “If you ask me what I’d most like to have invented in fashion, I’d say the white shirt. For me, the white shirt is the basis of everything. Everything else comes after.”
Designers, models, artists and actors are coming together in collaboration to each design their take on his iconic white shirt. These include; Cara Delevingne, Kate Moss, Tommy Hilfiger, Lewis Hamilton, Alessandro Michele, Diane Kruger and Amber Valletta, among others.
Due to the number seven being Lagerfeld’s favourite, this will be incorporated into the project – seven of the final designs will be replicated 77 times each and sold for charity at a price of €777 per piece. All proceeds of the shirt sales will be donated to the French charity Sauver la Vie, which funds medical research at the Paris Descartes University. There will also be an exhibition of the final shirts held during Paris Fashion Week this September.
From Harper’s Bazaar UK