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Summer Trend: Tie-Dye


What was considered as a major trend in the 60s, 70s and 90s is now a big trend in 2019. The Tie-Dye trend has been present in different decades and those who used to consider themselves as artistic spirits, were the first to embrace such trend.

Global fashion search platform, Lyst, reported last year that tie-dye has become one of the most searched keywords on the internet. No doubt such trend has gained popularity over and over again. Famous designers have included the trend in the presentation of their collections for 2019 and 2020 as well, giving us a hint that everyone will still be wearing tie-dye, especially this season.

Celebrities and influencers were the first to embrace this trend and absolutely rock it.

There is nothing particular about a tie-dye shirt or dress except the colour combination. That is what makes this trend coveted by many people. In the 70s, such trend became famous among hippies. Almost everybody owned a tie-dye piece. If you think about it, when it comes to being a free spirit, only a true hippie colour comes to our mind.

A young hippy wears tie-dye in the 60s


Chrissie Hynde wearing tie-dye in 1986


Emily Ratajkowski


Kylie Jenner


Candice Swanepoel


Winnie Harlow


Hailey Bieber


Dua Lipa




Camilla Cabello


Alessandra Ambrosio


Gigi Hadid in Polo Ralph Lauren t-shirt


Irina Shayk



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