The 22-year-old reality TV star turned beauty mogul posted a gorgeous picture on her Instagram page, posing with Balmain creative director Olivier Rousteing.
‘Surprise.. KYLIE X BALMAIN @kyliecosmetics collection launching this Friday 9.27…’ suggesting that the collection is going to drop on the day of the label’s Spring/Summer 2020 show at Paris Fashion Week. This is huge news for Kylie Cosmetics fans – but at the moment we are pretty scant on detail. Kylie didn’t reveal what the collection will include or how it will differ from the rest of the products in her range. But the collaboration news might not come as a huge surprise for Kylie fans as the entrepreneur is known to love the French brand. She was even seen sporting a black sequined Balmain dress and one of the brand’s classic handbags on Wednesday last week.
It’s a big step for Kylie’s brand, which started off in 2015 as a line of Lip Kits, but has since expanded to include makeup for the eyes and face, and even accessories.
And for a first brand collaboration, Balmain is a good place to start. The fashion label is no stranger to high-profile partnerships having released lines with L’Oreal Paris, H&M and Victoria’s Secret in the past. So beauty obsessives will want to keep a close eye on all of the news coming out of London Fashion Week.