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The untold history of the Victoria’s Secret fashion show

03/11/2018

More than two decades ago Ed Razek, the chief marketing officer at Victoria’s Secret’s parent company Limited Brands, got a phone call from his boss: the CEO Leslie “Les” Wexner. The conversation was casual enough, but it led to a seismic shift in both fashion and TV. “I remember it clearly — I was driving down the road when Les called,” Razek says. “He said, ‘We’re a fashion company; we should have a fashion show.’ [Limited Brands] had a number of divisions…

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